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Monday, October 28 • 11:15am - 1:15pm
Hands on B2B Sales Planning FULL

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Limited Capacity full
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This session teaches you to plan your Marketing & Sales effort by an experienced marketeer. This session is primarily meant for the B2B folks but the B2C folks can also take away insights in Sales planning.

Key Takeaways:

  • B2B Market planning and execution
  • Planning, account mapping, reporting, Sales Org. incentives
  • Audience gets a hang of B2B marketing - Stake holders , process etc.
  • Case studies to show the B2B process happens with practical tips showing how it can be done.
  • Tracking a pipeline
  • Hiring for sales (both in India & outside) and aligning their interests with the Organization. Incentive structures. Tracking results
  • Tips & tricks - what to watch out for.

Speakers
avatar for Balaji Chakravarthi

Balaji Chakravarthi

Founder, ScoVelo Consulting
Balaji has been a start-up sales leader right from the beginning of his career of 20 plus years of experience in the IT industry. He has worked in 3 Start-ups, has introduced several products/services into new markets, has set up sales engines for a variety of products/services, innovated and scaled a tele-sales model to sell software products/services on the phone, acquired the first customer for his organizations and has built sales... Read More →
avatar for Madhu Lakshmanan

Madhu Lakshmanan

Co-Founder, gosonix
Hands on sales leader with 15 + years of experience in Europe, Africa and US. Managed sales and distribution networks across multiple states in the FMCG sector, moved on to selling core banking systems at Oracle (formerly i-flex solutions), played a key role in setting up and running an Inside Sales team for Photon, a high growth services firm, ran operations and channel management for a Silicon Valley based chip design company, Arasan Chip... Read More →


Monday October 28, 2013 11:15am - 1:15pm
Strategy-2 Vivanta by Taj, Yeshwantpur

Attendees (75)


Waitlist (55)